UniMAC Partners with Russian Embassy to Launch Film Festival and Educational Exchange Program

The Institute of Film and Television (IFT) at the University of Media, Arts and Communication (UniMAC), in collaboration with the Russian Embassy in Ghana, successfully hosted a two-day Russian Film Festival aimed at deepening cultural ties and enhancing educational opportunities. Held on June 16 and 17, the event served as a strategic platform to bridge the gap between Ghanaian and Russian cinematic traditions. By showcasing acclaimed international works, the initiative sought to provide local students with a broader perspective on global storytelling and film production techniques. During the festival, four notable Russian films were screened, allowing students to explore diverse cinematic styles and technical approaches. Beyond the screenings, the event facilitated critical discussions on establishing long-term partnerships between UniMAC and Russian film institutions. These proposed collaborations are expected to include comprehensive exchange programs for both students and lecturers, fostering a robust environment for academic and professional growth within Ghana’s creative arts sector. Professor Samuel Manasseh Yirenkyi, Rector of IFT, and Dr. Rebecca Ohene-Asah emphasized the strategic importance of this partnership. They noted that Russia's rich cinematic heritage offers valuable lessons for the development of the Ghanaian film industry. By engaging with international standards and diverse narratives, Ghanaian filmmakers can better position themselves to compete and collaborate on a global scale. The leadership expressed commitment to developing sustainable programs that benefit both nations through mutual knowledge sharing. Feedback from participating students indicated a high level of enthusiasm for the initiative, with many participants expressing a desire for more international collaborations. The festival not only enriched their understanding of filmmaking but also opened new horizons for future career development. As the partnership evolves, it is expected to pave the way for more integrated educational programs, ensuring that the next generation of Ghanaian media professionals is equipped with a globally competitive skill set.