MultiChoice and Canal+ Launch New Novelas+ Channels Across English and Portuguese-Speaking Africa

MultiChoice, in partnership with Canal+, has announced the official launch of two new Novelas+ channels tailored specifically for English and Portuguese-speaking audiences across the African continent. This strategic move, which took effect on July 1, aims to capitalize on the immense popularity of telenovelas by expanding a brand that has already seen significant success in French-speaking African markets. The new channels are now available to subscribers on both DStv and GOtv platforms, providing a dedicated space for high-quality, international daily dramas from around the globe.

The expansion of Novelas+ represents a deepening collaboration between MultiChoice and Canal+, focusing on delivering localized and curated series that resonate with diverse viewers. According to Nomsa Philiso, a Director at MultiChoice, the initiative is rooted in a commitment to quality and consistency, stating that the curated series will air daily to satisfy audience demand. The channels are designed to air a steady stream of content from renowned production hubs in Latin America, the United States, Portugal, and Turkey. By offering these stories in languages familiar to the target territories, the broadcasters aim to create a more immersive viewing experience for their extensive subscriber base.

Programming on the new channels includes a mix of classic hits and modern favorites tailored to specific linguistic preferences. The English-language Novelas+ channel features acclaimed titles such as the Brazilian sensation "Avenida Brasil" and popular Turkish dramas like "Be My Sunshine." Meanwhile, the Portuguese-speaking audience can look forward to a robust lineup including titles like "A Fazenda" and "Forbidden Love." This launch underscores the evolving landscape of African television, where international content is increasingly curated to meet local demands, strengthening MultiChoice’s position as a leading provider of entertainment across the continent’s diverse linguistic landscapes.