MTN Ghana and CalBank Partner for 2026 “Save A Life” Blood Donation Campaign Across 16 Regions

MTN Ghana, in collaboration with CalBank, has officially launched the 2026 edition of its flagship “Save A Life” campaign. The initiative, which coincided with Valentine’s Day on February 14, involves a massive nationwide blood screening and donation drive aimed at replenishing the national blood supply. This year’s campaign is particularly significant as it marks 15 years of MTN’s sustained commitment to supporting the National Blood Bank and ensuring that healthcare facilities across Ghana have access to life-saving resources. The launch activities were highlighted by dedicated donation exercises in Sawla and Bole, setting the tone for a countrywide mobilization effort.

To maximize the impact of the 2026 drive, the organizers have established 37 blood collection centers strategically distributed across all 16 regions of Ghana. In the Savannah Region specifically, the campaign has set an ambitious target of collecting at least 250 pints of blood during the initial phase. These efforts are being supported by local hospitals and various educational institutions to ensure clinical safety and efficiency. By decentralizing the collection process, MTN and CalBank aim to make it easier for citizens in both urban and rural communities to contribute to the national cause, addressing the chronic shortages often reported by the National Blood Service.

A central focus of this year's campaign is the deliberate engagement of Senior High School (SHS) students. By involving the youth, the “Save A Life” initiative seeks to foster a spirit of patriotism and establish a lifelong culture of voluntary blood donation among the next generation. Organizers believe that educating students on the vital importance of blood donation today will secure the healthcare needs of the future. The campaign continues to invite wider community participation, encouraging Ghanaians to demonstrate “love” through the gift of blood, which remains a critical component in strengthening the country’s medical infrastructure and saving lives in emergency situations.